Starbucks said it has hired as CTO Adobe CIO Gerri Martin-Flickinger to replace Curt Garner, who is leaving in November after 18 years with the company. At the micro level, it suggests Starbucks' ambitions are greater than caffeinating and feeding people. More broadly, the move reflects the increasing role of digital technologies play in traditional businesses that seek to boost their brands, analysts say.
Gerri Martin-Flickinger left her CIO post at Abobe to become CTO at Starbucks.